Third-Party Analytics Providers, Ad Servers, and Similar Third Parties
We work with network advertisers, advertising agencies, analytics service providers, and other vendors to provide us with information about traffic on the Site (including pages viewed and actions taken during Site visits), to display our advertising elsewhere on the Internet, and to provide us with information about Site usage and the effectiveness of our advertisements. We may share non-personal information (including hashed or otherwise de-identified Personal Information) with service providers for the same purposes. Additionally, our service providers may collect certain information about your visits and actions on the Site and other websites and services and may use this information to target you with our and third-party advertising.
These service providers may set and access their own tracking technologies on your device and may otherwise collect or have access to information about you. Some of these parties may collect Personal Information over time when you visit online sites and services. Cookies, including those set by third-party advertisers, may be used (among other things) to: target advertising, prevent you from seeing the same advertisement too many times, and conduct research regarding the usefulness of certain advertising to you. We may provide visitor usage information to third-party advertising companies, analytics providers, and other vendors for similar purposes.
For example, we use Google services, such as Google Analytics, to collect data about traffic on our Site, to place advertising when you visit other websites, and to share traffic data on our website with Google and other Google Analytics program participants. To learn more about how Google Analytics collects and processes data, please review How Google uses data when you use our partners’ sites or apps.
To opt out of: (i) Google Analytics, install the Google Analytics Opt-out Browser Add-on and (ii) Google advertising. In addition to Google, we may use a number of other service providers to provide advertising services. Some of these companies are members of the Network Advertising Initiative (“NAI”) or the Digital Advertising Alliance (“DAA”) Self-Regulatory Program for Online Behavioral Advertising. You can visit The Network Advertising Initiative for Consumer Opt Out, which provides information about targeted advertising and “opt-out” procedures for NAI members. You can also visit the Digital Advertising Alliance Consumer Choice Page, which provides information regarding targeted advertising and offers an “opt-out” for companies participating in the DAA self-regulatory program.
Please note that these third-party advertising companies may still collect information about you, and opting out through these mechanisms does not mean opting out of advertising. You will continue to receive general advertising on the Internet or on your device.